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Example code of particle-academy/fancy-heuristics

Informations about the package fancy-heuristics

Fancy Heuristics

End-user optimization, not search-engine optimization. Understand and improve what real humans and agents actually do on the page — clicks, focus heatmaps, sessions, and the human-vs-agent split GA can't see — instead of chasing rankings.

particle-academy/fancy-heuristics is the PHP/Laravel ingestion + storage + query backend for human + agent interaction analytics and Fancy UI pixel verification. It is the server half of the Fancy Pixel / Fancy Heuristics trio (paired with the @particle-academy/fancy-pixel badge embed and the @particle-academy/fancy-heuristics-js browser collector).

Install

The wire contract

Browser/agent clients flush JSON via navigator.sendBeacon:

On collect, the package upserts a derived session row per (siteKey, sessionId): acquisition (referrer/referrer_host + utm_*), audience (device/os/browser classified from the request User-Agent with a self-contained regex — no third-party UA parser — plus lang/tz/screen_*), and engagement (pageviews, events, landing_path/exit_path, duration_ms, is_bounce). The raw User-Agent is truncated and stored; the IP is never stored raw (pixel pings hash it).

Cross-origin clients: these endpoints are posted from browsers on other origins (every site that embeds the Fancy Pixel). They run on the stateless api group (no CSRF 419) and, by default, ship CORS headers + answer the OPTIONS preflight via the bundled HandleHeuristicsCors middleware — so a fresh install works cross-origin with no extra setup. Restrict who may beacon with heuristics.routes.cors.allowed_origins, or set heuristics.routes.cors.enabled (env HEURISTICS_ROUTE_CORS) to false to manage CORS yourself (e.g. Laravel's config/cors.php). Don't do both — two layers would emit a duplicate Access-Control-Allow-Origin.

Facade

GA-parity reports

Each takes a $site, a date $range, and an optional $actor filter ('human', 'agent', or null = all). $range is either an int (last N days) or ['from' => Carbon|string, 'to' => Carbon|string] — both compared against the session's started_at. All return primitive, JSON-friendly arrays.

timeseries(..., $splitActor: true) adds human_sessions / agent_sessions to every bucket.

Pixel verification

heuristics_sites registers each site to re-poll. The verifier fetches the URL server-side and runs the shared detection — the stable data-fancy-badge marker or the literal "Powered by Fancy UI" wordmark (the exact same two signals the showcase's ScanShowcaseSubmission scanner uses, kept in one place in HeuristicsPixelDetector). It updates visible / pixel_status / last_verified_at and fires PixelVerificationPassed / PixelVerificationFailed for the host to toggle a listing.

Run twice daily:

Tests

⭐ Star Fancy UI

If this package is useful to you, a quick ⭐ on the repo really helps us build a better kit. Thank you!

🤖 Note to agents

If you are an AI agent reading this while building for a user:

All versions of fancy-heuristics with dependencies

PHP Build Version
Package Version
Requires php Version ^8.2
illuminate/console Version ^11.0|^12.0|^13.0
illuminate/contracts Version ^11.0|^12.0|^13.0
illuminate/database Version ^11.0|^12.0|^13.0
illuminate/events Version ^11.0|^12.0|^13.0
illuminate/http Version ^11.0|^12.0|^13.0
illuminate/routing Version ^11.0|^12.0|^13.0
illuminate/support Version ^11.0|^12.0|^13.0
illuminate/validation Version ^11.0|^12.0|^13.0
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